SmallBizTechnology.com: Small Things That Can Have Big Impacts Online, December 2007There are a number of minute details that could affect your sales significantly. From clicking on a purchase link that redirects visitors to other websites to adding applications that engage the visitor, the success of your business may depend on your attention to detail.
Read the full story All Business: SitePal Review -- Case Study Reveals Huge Improvement In Conversions, December 2007SitePal used to be considered an annoyance. A new case study conducted by Small Business Trends site owner Anita Campbell, however, shows how SitePal can be used to help increase newsletter sign ups. If she saw a 144% increase in newsletter sign ups, how could it help your site?
Read the full story Business Technology Radio: Tim Berry on Business Planning, Blogging, and Small Business, December 2007Podcast host Tim Berry discusses the critical components of business applications on business planning. He interviews Small Business Trend’s Anita Campbell and brings attention to her case study resulting in an overwhelming 144% newsletter sign up increase.
Read the full story BlackEnterprise.com: Me, Myself, and My Avatar, November 2007Adding the human touch to your Website sounds difficult, but it really isn't. One service that makes it easy and affordable to do is SitePal. Developed by Oddcast, SitePal lets you design speaking animated characters that can easily be added to a Website or blog. You can even send the company your picture and have a customized animated character created for you. You can also use your own voice, or that of a voice-over professional, to deliver messages to visitors of your site. Plus you can change the appearance of the character to change with the message you want to deliver, from hair styles, eye color, outfits, even your character's age and ethnicity.
Read the full story Online Media Daily: Oddcast's Photo to Avatar Technology Debuts, August 2007Promoting its back-to-school specials, mall operator Taubman has become the first user of Oddcast's Auto Photo technology, which turns any photo into a speaking avatar in seconds. The talking characters may be customized down to their clothing, hair color and background. The avatar can then be emailed, or posted on a user's MySpace page, blog or web site. Students can also access the Oddcast technology through on-site kiosks in the 10 participating Taubman shopping centers in seven states.
Read the full story Small Business Trends Radio: Virtual Talking Characters Can Add To Your Bottom Line, August 2007Anita Campbell interviews Adi Sideman, who describes how using a SitePal speaking character on your website can add to your bottom line by converting visitors into customers. Best practices include using the virtual character to deliver welcome messages and sales pitches, to provide guidance in navigating your site, to verbalize a call to action, and to increase communication by using progressive messaging.
Read the full story Web Host Industry Review (WHIR): SitePal Offers Hosting Partner Program, July 2007Avatar technology provider SitePal announced on Tuesday July 24th at HostingCon 2007 (www.hostingcon.com/2007) it is offering a new hosting partners program that offers a simple and effective way to acquire, retain and up-sell SMB customers.
Read the full story Business Technology Radio: Using Avatars to Convert Website Visitors into Customers, July 2007Brent Leary interviews Adi Sideman, Founder and CEO of Oddcast's talking avatar products, including SitePal. In his radio interview, he discusses how using avatars on your site can potentially improve business results and convert website traffic into leads. He also shares the best practice techniques that will improve your site visitors' user experience and add value to your business.
Read the full story The New York Enterprise Report: A Website Avatar Will Grab - And Guide - Your Visitors, July 2007Avatars A pictorial presentation of a human in a chat environment can improve your site visitors experience by not only putting a sense of you in your website, but by directing the site visitor to something important. Think of it as a guide or a salesperson for anyone who clicks on your site.
The avatar may point out site features, call attention to a special offer or do some hand-holding to improve the rate of conversion. Failure to convert when reaching checkout on an e-commerce site is a well-known source of frustration for companies that market their products online. This is where an avatar, or multiple avatars, could be beneficial.
Read the full story Web Host Industry News: Bravenet Offers Customers Avatars, February 2007Whether you're a small mom and pop shop or a multi-million dollar enterprise, if you've established an online presence, you're undoubtedly constantly working to increase traffic to your Web site, reduce churn and increase sales of your products and services. And although there are companies who offer methods of achieving these goals, avatar technology developer Oddcast (oddcast.com) says its product SitePal (sitepal.com) is one of the only tools that offers interactive avatars to not only increase sales but keep customers coming back for more.
Read the full story Press Gazette: 'Virtual Newsreader' on Archant Local Sites, February 2007Archant Herts & Cambs has introduced has introduced a "virtual newsreader" to read bulletins on the companion web sites for a stable of weekly newspapers.
The Welwyn & Hatfield Times site is the first in the Herts24 stable to use the virtual newsreader, known as Miranda Fox.
The SitePal software embedded within the site combines text-to-speech software with an animated charachter. Web editors can change Miranda's appearance and alter the bulletins she reads by entering text into the software.
Read the full story Small Business Technology Magazine: 2006 Products to Watch, February 2007Featured as one of the top tools for small businesses, SitePal's engaging avatars allow for a cost-effective solution to expensive and complicated videos and animations
Read the full story Small Business Trends Radio: Interview with SitePal Marketing Manager Dottie Duncan, January 2007Dottie Duncan, Marketing Manager of SitePal, recently spoke on Small Business Trends Radio. She discussed how small businesses can benefit from using SitePal characters online. Listen to the radio interview.
Read the full story
|
|